Seven Deadly Sins of new web Design, The fast paced world of the Internet is a fickle one. Your new web is constantly being judged on its appearance. A good first impression makes the difference between clients staying on your site and leaving it. If you're attracting traffic to your new web, but struggling to convert this traffic into customers, your new web may be committing one of the 7 Deadly Sins of new web design:
1) Bad Navigation
This is easily the biggest reason why people will click that red 'X' in the top right hand page of their browser. This is easily solved by clear, concise page navigation. Including a site map is an easy way to show your visitors where all of the information is.
2) Usability Issues
It is not enough to have a quirky and individual new web. If it is impossible to use, people will leave the site. Ensure your design is tested by people other than the developer who built it. Make sure that everything works, and the site is user friendly.
3) None-Adaptive new web Design
Ofcom recently reported that over a quarter of adults own a smart phone or tablet computer. If your new web doesn't work correctly on mobile phones, you're missing out on a huge number of clients. This can be solved by employing the services of a professional new web design company. They will have the knowledge and expertise to build you an adaptive new web.
4) Slow Load Times
As an Internet user, there is often nothing more frustrating than a slow loading new web. This can be avoided by removing unnecessary images or flash graphics. new webs will always load at different speeds depending on your users' computer but it's important you do as much as you can to improve the loading speed.
5) Poor Graphic Design
A poorly designed new web is a sure-fire way to make people leave. The font size, style and colour as well as the positioning of images, text and navigation all have an impact on how visitors view your new web. Employ a creative and professional design that keeps usability in mind.
6) Pop-ups
Pop-up advertisements of any kind - whether to an external or internal site - can drive traffic away. Onsite advertising is popular but small, subtle adverts are much more professional than those that pop-up upon visiting the site.
7) Lack of Clarity
In terms of the copy on your new web, it needs to be as clear as the navigation. If your competitors say it better, what's stopping your clients going to them? You need unique, engaging and factual information on every page of your new web.
If your new web is struggling to convert browsers to buyers, it might be a good idea to review the design of your site. Make sure your new web fully reflects your business, and it will flourish.