Choosing a Color Scheme for Your new web design. Nothing beats black text on a white background for creating crisp, clean, and easy to read web pages with real presence. This black and white combination also works best for pages that have a lot of colorful pictures. It's no accident that almost every top new web, from news sites to search engines to e-commerce shops and auction houses use the winning combination of black and white.
But there are times when you need to add color to your new web to make a statement, draw attention or create a more visually stimulating site. The best advice is to follow the golden rule of color: use restraint. Unless you're creating a sixties revival site or a psychedelic tribute page, you don't want your pages to run wild with color. Here are some ways to inject a splash of color without letting it take over your web page.
Go Monochrome
Use black, white and one other dark color. Use the new color to emphasize an important design element, like subheadings in an article. Many new webs use a trademark and easily recognizable brand signature color for some links and text. A monochrome new web look crisp and clean, and generally more polished than a riot of confusing colors.
Use Lightly Shaded Backgrounds
Sometimes, a faint wash of color in the background is all you need to perk up a site. For example, a gentle tan or gold can suggest elegance or sophistication. Light pinks and yellows can get shoppers ready to buy sleepwear or other products designed for females. Choose the background color carefully, and make it transparent enough that the text still shows clearly. There is nothing worse than black text on a dark background; it's a surefire way to lose visitors.
Use Color Inside a Box
Web designers frequently use shaded boxes to highlight important areas of a web page. A light background inside a box of text will draw the eye to that spot, so use it sparingly. Choose a transparent shade that complements the rest of your web design. Avoid light text on a dark background on your new web, as this can be difficult to read.
Be Careful About Using White Text
White text on a black or dark blue background can be striking, as well as strikingly hard to read. The rule of thumb is to avoid it unless you're trying to make your new web seem futuristic, alternative or gloomy. Even if you do fall into one of these categories, you might get a stronger effect with a white background and a few well-chosen graphics with splashy electric colors. If you love the look of white text on black, choose to use it only in your header for a dramatic effect.
When designing a new web, it is always best to view the intended colors while still in the development phase to be certain that the colors are appropriate and as true to the original intention as possible. Choose basic colors that will look similar on a variety of monitors. Your web design is a reflection of you and your business services. It's a form of advertising that can turn people off instantly if the colors are not appropriate to the business or service.